Business Communication Courses

BUS 143. Computer Software Applications. 3 hours credit, fall and spring.
Students will demonstrate competency using word processing, spreadsheet, presentation, database software, and applications that will enable
competency in business as well as other academic areas.

BUS 243. Business Statistics. 3 hours credit, spring.
An introduction to the tools and techniques that are used to convert data into meaningful information in a business environment. Students will demonstrate competency in data collection, sampling theory (including measurement and sampling error), probability and probability distributions, hypothesis testing, regression and correlation analysis. Prerequisites: MTH 163 or higher.

BUS 323. Business Communications. 3 hours credit, spring
Principles, techniques, and mechanics of modern business letters, report writing, and tabular and graphic presentations. Basic instruction in principles and theory for formal research, and sources of business information. Fundamentals of oral communication in business. Prerequisites: COM 113 and ENG 123.

BUS 453. Business Law. 3 hours credit, fall
A detailed study of the legal environment in which all businesses must function. Emphasis is placed on contracts, commercial transactions and paper, business organizations, intellectual and business property, debtor/creditor relations, regulation of business, and ethical considerations of business. Prerequisite: upper division standing.

COM 151/251/351/451. Newswriting Practicum. 1 hour credit, fall and spring; crosslisted as ENG 151, 251, 351, 451.
Discusses the basics of newswriting. Students are responsible for publishing the York College student newspaper. May be repeated once at each level for additional credit. Each higher level course requires progressively more responsible assignments. Co-/pre-requisites: ENG 113 and permission of instructor.

COM 213. Argumentation. 3 hours credit, odd years, fall
An audience-centered approach to argumentation. Examination and application of argumentation principles to both policy and value debate. This course requires research.

COM 273. Communication Theory. 3 hours credit, even years, spring
Designed to acquaint students with a theoretical overview of the field of communication from the laws, systems, and rules perspectives. Topics include interpersonal communication, organizational communication, persuasion, and small group communication.

COM 283. Interviewing. 3 hours credit, even years, spring
Provides students with an understanding of the interviewing process. Students learn the fundamentals of interviewing and then apply them through in-class simulations. Prerequisite: COM 113.

COM 313. Radio and Television. 3 hours credit, even years, fall
The student will study and discuss the history and practices of the broadcast media as well as some of the philosophical responsibilities of these modes of communication. The class may also produce a radio program. Prerequisite: COM 113.

COM 333. Interpersonal Communication. 3 hours credit, fall, and odd years spring
An examination of the principles of interpersonal communication. The course provides a theoretical foundation for dyadic interaction, which is tested through practical application. Topics include perception, self-concept, relationships and conflict. Prerequisite: COM 113.

COM 353. Principles of Advertising. 3 hours credit, odd years, fall
Intense study of advertising, the process and practice. Planning, formulating, implementing and evaluating of campaigns. Social responsibilities and legal restrictions of advertising. Case studies assigned for discussion and evaluation. Prerequisite: COM 113.

COM 364. Written Journalism. 3 hours credit, even years, spring. crosslisted as ENG 364
Basic reporting techniques, lead and story writing, headline writing, feature articles, editorials and copy editing. Prerequisites: COM 113 and ENG 123.

COM 373. Small Group Communication. 3 hours credit, even years, fall
Presents a theoretical approach to small group communication which is then applied practically. Emphasis is on problem-solving contexts, but consideration is given to other forms of small group communication. Prerequisite: COM 113.

COM 383. Organizational Communication. 3 hours credit, odd years, spring
Studies communication in the context of management and organizational structure. It looks at communication in the organization through different theoretical perspectives. Prerequisite: COM 113.

COM 413. Persuasion. 3 hours credit, even years, fall
A detailed study of the theoretical foundations for various methods of persuasion. This course also focuses on the ethical implications of persuasion. Prerequisite: COM 113 or permission of instructor.

COM 423. Public Relations. 3 hours credit, odd years, spring
Overview of the history, theory, research techniques and applications of public relations. Introduction to public relation writing and design. Projects include conference set-up, brochure preparation, and news releases. Focuses on critical analysis of public relations problems and remediation. Prerequisite: COM 113 or permission of instructor.

COM 443. Advanced Public Speaking. 3 hours credit, even years, fall
An advanced course for those students with a high level of speech experience and interest, involving a more in-depth examination of communication. Rhetorical theory and reasoning, interpersonal skills and persuasion are explored, with additional practice in public speaking. Prerequisite: 113 or permission of instructor.

COM 481. Communications/Business Seminar. 1 hour credit, spring
Practical exploration of job search procedures. Preparation of employment portfolio and resume; presentation of portfolio to faculty and peers. Exit interview required to graduate from the Business Communication program. Prerequisite: COM 113. Pre-/co-requisites: BUS 323 and MKT 323.

COM 492. Communication Practicum. 2 hours credit, spring
A capstone course designed to synthesize the knowledge gained from previous communication courses through a directed internship in the student’s choice of specialization. Requires permission of the instructor.